India second in Apsalar’s click fraud index

Even as India is on its way to becoming an app-first economy, it has been ranked second in a click-fraud index by Apsalar, a global platform for mobile data management. The index measures and compares the number of clicks while downloading an app across various countries.According to the Apsalar Fraud Index, for every click that results in an installation, there are 2.57 fraudulent or unexplained clicks. While India has a score of 282, Hong Kong tops the index of highest clicks per download at 318. At 29, Germany has the lowest score.

Even as India is on its way to becoming an app-first economy, it has been ranked second in a click-fraud index by Apsalar, a global platform for mobile data management. The index measures and compares the number of clicks while downloading an app across various countries.According to the Apsalar Fraud Index, for every click that results in an installation, there are 2.57 fraudulent or unexplained clicks. While India has a score of 282, Hong Kong tops the index of highest clicks per download at 318. At 29, Germany has the lowest score.

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